As we all know, 2009 is going to be a living hell for many businesses. Revenues are going to be down, and sales will be anaemic. However, that doesn’t mean you stop going after new customers. On the contrary: you had better double your efforts! For the budget conscious, here are 6 ways to get your message out there for next to NO money:
1. BLOGGING. Blogging is a free way to get your message out there to the masses. Anyone can do it, and best of all, it is FREE, FREE, FREE! Personally, I recommend using Google’s free Blogger, but there are LOTS of different blog sites to choose from.
2. YOUTUBE. It is FREE to post videos on YouTube. Doing so can get you some free advertising. Better yet, you can do it from the comfort of your own home. Have something to say? Record it on your webcam using free webcam recording software, and add titles and special effects using Windows free editing software. Get creative and you can have a viral hit on your hands!
3. VIRTUAL DEMOS. Showing is always better than telling. So when you need to SHOW something to someone, consider producing your own demos right from your desktop. Just use free screen capturing software and you can showcase your new software , product, website or anything else on your computer, then easily upload it so that the world can watch it.
4. REMOTE COLLABORATION. Is distance an issue when trying to conduct business? Today, it is easier –and cheaper- than ever to expand your client base globally. Companies like DimDim are providing FREE online collaboration tools that allow you to connect with people anywhere in the world and review materials, do presentations, VOIP, do white board sessions – with clients anywhere in the world! No more need to currier things back and forth, or to take long trips to see potential customers.
5. FACEBOOK. Getting your business on Facebook is a great way to expand your brand awareness and to introduce it to the world. Facebook allows you to set up pages for your business, where you can showcase it and develop legions of fans for it. Invite people to join your page, and watch the word of mouth spread!
6. EMAIL MARKETING. Staying in contact with your clients is vital for business success. Free email marketing solutions like Email Marketing Professional allow you to produce professional email marketing campaigns, and eNewsletters that keep your message front and centre to your clients. Better yet, it can be integrated into your website to allow people to sign up to your correspondence!
Don’t let cost be a factor for your business growth in 2009.
There are many ways to get your message out there without breaking the bank.
Do you have any ideas we’ve missed? Let us know! We love hearing from you!
Yusuf Gad
President, a5MEDIA inc
http://www.a5media.ca/
**Don’t forget to ask us about our FREE marketing consultation service!**
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